Stampa & Eventi
Scopri le nostre ultime novità, eventi e rassegna stampaStockholm Fragrance Aroma Diffusers Now Available at Yasuragi
Stockholm Fragrance is proud to announce that a curated selection of Stockholm Fragrance Aroma Diffusers and exclusive scented oils is now available at the Yasuragi shop in Nacka, Stockholm.
Known for combining Scandinavian design with luxurious fragrance experiences, Stockholm Fragrance perfectly complements Yasuragi’s serene atmosphere and focus on mindfulness, harmony, and well-being. Guests visiting Yasuragi can now bring a piece of the calming spa experience home through elegant aroma diffusers and signature scents crafted in Grasse, France — the world-renowned perfume capital.
The presence at Yasuragi marks another exciting step for Stockholm Fragrance as the brand continues to expand into premium lifestyle, wellness, and interior destinations that share the same passion for atmosphere, design, and elevated everyday living.
About Yasuragi:
Yasuragi is a unique Japanese spa hotel located in the scenic pine forests and archipelago of Nacka, just outside Stockholm. For nearly 30 years, Yasuragi has offered a sanctuary where traditional Japanese bathhouse culture meets Scandinavian nature, creating an atmosphere of stillness, harmony, and renewal.
At the heart of Yasuragi is the Japanese bath experience, featuring hot springs, steam saunas, aroma saunas, foot baths, and tranquil relaxation spaces inspired by authentic Japanese architecture and rituals. Designed in harmony with the Nordic landscape, Yasuragi combines modern elegance with natural materials, soft light, and peaceful surroundings to create a place where guests can truly unwind, recharge, and reconnect.
More than a spa hotel, Yasuragi is a destination dedicated to well-being, mindfulness, and the art of slowing down.
Senses and Breath May 2025
Join us for an exclusive and immersive experience where the senses and well-being converge in an intimate home setting in beautiful Nueva Andalucia, Marbella. This special event is presented in collaboration with Stockholm Fragrance, LeSpot, and Wezet.
The day will begin with a guided breathwork session led by Hanna Lyngaard, followed by an introduction to the renowned Swedish interior fragrance brand Stockholm Fragrance, presented by Joanna Kaneteg and Alexandra Linnuste. Guests will have the opportunity to explore their signature aroma diffusers and luxurious scented oils.
Throughout the day, enjoy fresh-pressed juices, curated culinary delights, and premium beverages, culminating in an elegant champagne reception. As a token of appreciation, each guest will receive an exclusive gift bag featuring a high-end aroma diffuser, fragrance oil, and a rejuvenating face mask.
About LeSpot:
At LeSpot, dynamism is at the core of our approach. We believe that every product and experience we promote must meet a high level of quality and luxury: promoting culture, travel, and creativity.
Our brand is dedicated to building a universe of permanence where exclusivity is the result of exceptional content, unforgettable brand experiences, information about the latest trends and innovations in fashion, art, and design, as well as insider tips and recommendations on travel destinations, restaurants, and cultural events and our commitment to sustainability and ethical practices.
LeSpot is a unique and captivating universe, full of stories and personalities. We invite you to join us on this exciting journey and experience the magic of LeSpot for yourself.
Date: May 22, 2025
Location: Marbella, Spain
Price: 150 €
Please RSVP by May 5th.
For questions about living accommodations, please contact hanna@lespot.net
At Home with Stockholm Fragrance
Featured by Exclusive Magazine Marbella
By Anna Pavòn
Have you ever walked into a room, a home or a hotel lobby where a scent grabs your attention, invites you in, and leaves you feeling refreshed? It’s no coincidence that this happens as scent enters into our subconscious and can make us feel at ease within a space. Scent is one of the most important senses and can help us become more creative, inspired, relaxed and even joyful. We caught up with Sthlm Fragrance Supplier CEO and founder, Joanna Kaneteg. Joanna Kaneteg is a mother of 2 and an entrepreneur. Joanna and her family have moved to Marbella from their native Sweden. We caught up with Joanna and her family.
Let’s talk about how Stockholm Fragrance started?
I have worked within sales and marketing my whole career. When we lived in Miami, I learnt about scent marketing and got really intrigued with this and what a strong influence fragrance has on us. I found it interesting that the subject in Europe was not as big as in the US considering the affect our sense of smell has on us and our mood.
A scent can also directly transport you back to specific memories and emotions. The power of scent is unbelievable and based on this, I realized that there was a gap in Europe within the home fragrance market, where you not only use scented candles or diffusers to enrich your home with a wonderful scent, but you can add an extra decorating layer in your home.
You can change the atmosphere and your mood when you add a specific scent with Aroma Diffusers. We developed our Aroma Diffuser that spreads the scent in a cool mist and fragrances a whole room. You can change the scent however often you like for different rooms, for different occasions and different seasons, and you can even change the look of your aroma diffuser through its beautiful light changing functions. That’s a whole new way to scentscape your home, your office etc.
Aroma Diffuser is as functional as it is a beautiful decorative piece, so you want this as a centre peace in your home. You simply add 100 ml water in the water base, add a few drops of our perfume oil or essential oil, turn it on and it speads a fragrance mist up to 8 hours until it shuts down when all the water has vaporised. Aroma Diffuser’s glam up a home or room both with looks and scent.
You mention scentscaping, can you explain what that is?
Scentscaping means that you use different scents to emphasi- ze the use of the room, as well as an interior designer carefully designs each room by choosing furniture pieces, artwork- this is the same but through scent. Styling a room with a fragrance communicates who you are. This is scentscaping.
How does scentscaping affect a home?
Adding scent is a vital layer in decorating and presentation of a space, a good scent can quickly transform the atmosphere and mood of a whole room in just minu- tes. It’s often the little details that add the most impact to a room. When I am decorating my own home with scent in Marbella, I go with Stockholm Fragrance No 7 Green Tea and No 8 Bamboo. The scent´s really capture the Marbella lifestyle I believe and fits our house and decoration perfectly. The crisp unique scent of these two scents, not only enhance the serenity of my decor, they also become our house signature scents, awakening the senses and creating an inviting and uplifting atmosphere.
Formex autunno 2022
Stockholm Fragrance ha presentato i suoi ultimi prodotti al Formex Autunno 2022, il più grande luogo d'incontro nella regione nordica per design d'interni e benessere. Dopo una pausa di due anni, siamo stati entusiasti di tornare alla fiera e riconnetterci con clienti nuovi e affezionati. Un enorme ringraziamento a tutti i nostri clienti per aver reso l'esperienza in fiera di quest'anno così fantastica.
Sthlm Beauty Week Autunno 2021
Stockholm Fragrance ha partecipato alla Sthlm Beauty Week, tenutasi a Stoccolma, Svezia, dal 30 settembre al 1° ottobre. L'evento ha avuto luogo presso lo Sthlm Congress Center, con il bellissimo parco all'esterno che ha arricchito l'esperienza.
Formex Primavera 2020
Stockholm Fragrance ha partecipato al più grande evento della regione nordica per design d'interni e benessere.
Formex Autunno 2019
Stockholm Fragrance ha partecipato al più grande punto d'incontro nordico per il design d'interni e il benessere.
Sthlm Settimana della Bellezza Primavera 2019
Sthlm Beauty Week 2019 si è svolta presso il bellissimo Musical Palace vicino a Nybroviken. L'evento è durato tre giorni nel cuore di Stoccolma, riunendo professionisti del settore, influencer, consumatori e acquirenti su quattro piani pieni di bellezza.
Carl & Karin Larsson a Formex
A Formex, Bulls Licensing, in collaborazione con Stockholm Fair e Formex, ha presentato un'installazione straordinaria in celebrazione di Carl e Karin Larsson. Su 68 mq, hanno ricreato due ambientazioni festive, una natalizia e l'altra ispirata alla famosa fetta di aragosta. Per arricchire l'esperienza, sono stati incorporati sia suoni che profumi.
Stockholm Fragrance è stata orgogliosa di fornire le fragranze per questi temi, con No. 10 Christmas Spice per la tavola natalizia e il nuovo No. 20 Jasmine & Magnolia per l'ambientazione estiva.
Lexington & Binderfeldt AB
In occasione del lancio della Lexington Hotel Collection nel loro flagship store, Stockholm Fragrance ha fornito l'Aroma Diffuser con la fragranza No. 15 Lavender Vanilla & Chamomile (Sweet Dreams).
L'evento, che ha incluso anche sessioni di yoga presso Namaste By Emilia, ha presentato l'Aroma Diffuser come elemento chiave dell'Hotel Lexington Staycation, completamente arredato con la nuova collezione alberghiera del brand. L'evento è coinciso con la Giornata Mondiale del Sonno.
Trend Group PR Press Days
Durante i Press Days di Trendgruppen PR dal 14 al 17 maggio, il tema si è focalizzato sulla sostenibilità e sui classici senza tempo. Le tendenze autunnali di quest'anno nel design d'interni e nell'arredamento sono state presentate a giornalisti, stilisti e interior designer.
I nostri Aroma Diffuser e le fragranze sono stati esposti per creare un'atmosfera profumata e fungere da bellissimo elemento d'arredo.
Formex Primavera 2019
Stockholm Fragrance ha partecipato al più grande evento della regione nordica dedicato al design d'interni e al benessere.
Formex Autunno 2018
Stockholm Fragrance ha partecipato al più grande evento della regione nordica per il design d'interni e il benessere.